CSR Targets, Achievements, and Issues

CSR Targets, Achievements, and Issues

CSR Targets, Achievements, and Issues in Fiscal 2012

The chart below provides an overview of principal targets and achievements during FY2012, and reports our main targets for FY2013.

[Evaluation standard] A+: Signifi cant achievements made on the issue A: Certain achievements were made   B: Action was taken, but with no achievements C: No achievement was made or no action was taken
FY2012 FY2013
Targets Primary Achievements Rating Primary Issues
Organizational Governance Improve promotion of CSR activities
  • Promote employee awareness through in-house newsletters
  • Engage with stakeholders
A
  • Strengthen our system for promoting CSR activities
Consumer Issues Strengthen large-scale disaster response measures
  • Establish a verification and improvement system through disaster response training, including training open to the public
  • Conduct demonstration trials of shipboard base stations, boosting disaster response capabilities that are unaffected by land-based disasters
A
  • Increase number of KDDI Mobile Phone Learning Classes held and improve quality
  • Enhance user support targeting seniors
  • Meet customer demands by improving network quality and providing stable information and communications services
  • Further strengthen large-scale disaster response measures
Increase number of KDDI Mobile Phone Learning Classes held and improve quality
  • Conducted Safety and Security Seminars 1,965 times in FY2012
    (756 times more than in FY2011)
  • Revise the program to respond more closely to schools' needs
A+
Provide equipment that is easy for seniors to use and provide user support
  • Provide courses for seniors aged around 65 and older
  • Support efforts at municipal institutions to provide the "Mi-Look" mobile pedometer for helping to look after elderly people
A
Respond quickly to customers' requests to increase network quality and provide stable services
  • Meet communication needs in Asia with high-capacity optical undersea cables
  • Create scheme for employees to improve quality in KDDI service areas
A
Provide reliable networks and increase communications quality
  • Introduce countermeasures and prepare a system to prevent the recurrence of major accidents leading to the disruption of communications
B
Environment Roll out Third Medium-term Environmental Conservation Plan
  • Increase Tribrid Base Stations to 100 locations throughout Japan
  • Use externally oriented Web sites to provide information on used mobile phone recycling activities
  • Conduct appropriate material recycling for disused equipment resulting from bandwidth reorganization
  • Establish systems in various regions of Japan to promote environmental conservation
A+
  • Roll out Third Medium-term Environmental Conservation Plan
  • Promote environmental preservation activities in regions throughout Japan
  • Reinforce environmental conservation
Promote environmental communications
  • Conduct e-learning for all employees with regard to the Third Medium-term Environmental Conservation Plan
A
Human Rights and Labour Practices Cultivate and promote diverse human resources and formulate related measures
  • Create a system for promoting female line managers
  • Conduct "Workplace Survey of Employees with Disabilities"
  • Hold philosophy promotion training for overseas employees
  • Provide training for local recruits overseas and conduct personnel exchanges
A
  • Promote diversity
  • Create a sound and worker-friendly workplace environment
  • Enhance internal communications
Create a vibrantly healthy workplace culture
  • Conduct employee awareness survey
  • Hold forums and seminars for employees who have taken childcare leave
  • Conduct courses to support people who are providing nursing care in addition to working and prepare a guidebook
A
Enhance internal communications
  • Provide Companywide training on organizational climate reform
  • Introduce sign language interpretations on streaming delivery
A
Fair Operating Practices Reinforce communications with shareholders and investors in Japan and overseas
  • Hold individual meetings in Japan and overseas (950 times)
  • Hold seminars for individual investors (20 times)
  • Hold facility tours for shareholders
A
  • Enhance communication with shareholders and investors in Japan and overseas
  • Formulate and enact CSR Procurement Policy
  • Augment information security
  • Promote measures to eradicate compliance-related accidents
  • Promote risk management
Formulate CSR Procurement Policy
  • Consider content and prepare to draw up policy (scheduled to draw up and enact in the first half of 2013)
B
Strengthen information security further
  • Put in place standards at KDDI Group companies based on the "KDDI Group Common Information Security Standards"
B
Promote risk management
  • With regard to risks in the operating environment, reduce risks, support operational improvements, and conduct internal audits on 29 important items
A
Strengthen and promote measures to eradicate compliance-related accidents
  • Hold regular Business Ethics Committee meetings
  • Conduct group training and e-learning on compliance
A
Community Involvement and Development Continue implementing disaster relief efforts
  • Support region affected by the Great East Japan Earthquake
    (employee volunteers, educational support, etc.)
  • Commence full-fledged activities at Reconstruction Support Office
A
  • Expand disaster area support through collaboration
  • Create new social value by strengthening relations with local communities
  • Contribute to development of the international community through the utilization of ICT
Foster stronger ties with local communities
  • Through the "+ Project," increase employee-participatory regional community contribution activities
  • Conduct career training for junior high school, senior high school, and university students
A
Contribute to sustained growth of the global community through the use of ICT
  • Increase support for education that makes use of tablets
  • Provide support services for venture companies
  • Through the KDDI Foundation, support efforts to overcome the digital divide and provide technological expertise in developing countries
A