- カテゴリ： バーチャル提案
- 作成日： 2009/07/24 21:23:25
- ページ： 43
- ? “Metal-plus” Achieving Profitability Through Expanded Customer Base
“Metal-plus” is a direct-access, fixed-line telephone service. Since KDDI provides the line instead of NTT, the service generates a basic monthly charge for KDDI as well as the conventional call-based revenue. “Metal-plus” targets customers who only want a basic telephone service, but it also offers Internet access through either ADSL, or a dialup connection. In FY 2009.3 the number of “Metal-plus” subscriptions dropped by 149,000 year on year, to 3.13 million. A little more than 20% of these customers used the service in combination with the ADSL service. Total revenue, including voice telephony and Internet, reached ￥130.7 billion, with an ARPU of ￥3,370. Improvements to profitability continued further as the business topped the 3 million subscriptions mark, and successfully moved into the black for FY 2009.3.
? CATV Expanding Providers of Cable-plus Phone Service
“Cable-plus phone” service allows CATV operators to provide fixed-line telephony services using their coaxial cable network and KDDI’s backbone network. The Company supports the CATV operators through this service, which enables CATV stations to offer full-scale “triple play” services, including multi-channel broadcasting, Internet, and telephone services. For KDDI, “Cable-plus phone” represents a new source of telephone basic charges. At the end of FY 2009.3, the Company had business tie-ups with 70 CATV stations, and 604,000 telephone line subscriptions. Going forward, KDDI will continue to build business alliances with CATV operators to expand its customer base.
Growth in (JCN Group) CATV Subscriptions
In June 2007, JCN Group, the second largest multiple system operator (MSO) in Japan, became a consolidated subsidiary of KDDI. As of March 31, 2009, the JCN Group had 15 CATV stations* and 722,000 subscriptions, mainly in the Tokyo metropolitan area. In February 2009, the Company launched sales of the “JCN Keitai,” a mobile phone featuring a portal function specifically for JCN subscribers. This will strengthen the
JCN Group Service Area (As of April 2009)
Tokyo Metropolitan Area
Kanagawa Pref. Chiba Pref. JCN KUMAMOTO Group stations (17) Affiliated companies (2)
KDDI CORPORATION Annual Report 2009