Social Contribution Activities

We established the Social Contribution Policy in 2012. As a conscientious corporate citizen, we respond to the society's needs and trust and contribute to society across the world utilizing our technologies and human resources. To carry out sustainable business in and outside Japan, it is essential to have dialogue with local communities and grow with them. We see social contribution activities as valuable opportunities to interact with local communities and will continue to capitalize on such activities in terms of business opportunities and risk avoidance.
We established KDDI Sustainable Action in line with the KDDI SDGs for 2030 and are committed to resolving various social issues through our business as a company that contributes to society's sustainable growth.
In addition, in the selection and implementation of philanthropic activities such as social contribution and donations, we consider policies and approaches taking into consideration the relationship with and impact on our own business activities and universally applicable issues in the international communities such as the Sustainable Development Goals (SDGs).

Action Guidelines

1. 1As a company involved in information and communications business, KDDI recognizes its social responsibility to address societal issues through the use of information and communications technologies (ICTs). We aim to offer appropriate communication environments that are safe and secure for all people.
2. 2KDDI has established medium-term themes for its social contribution activities in five areas: "bridging the digital divide," [1] "sound development of youth," "environmental conservation," "social and cultural support," and "support in times of disaster." By maximizing our application of such resources as networks, products and services, we conduct social contribution activities through ICTs, in a manner characteristic of KDDI.
3. 3Through communications with stakeholders, we notify and share information concerning ongoing improvements in the content of our operations, thereby contributing to society's development.
4. 4By sharing with KDDI Group employees our directions on social contribution activities, we pursue independent-minded activities as a good corporate citizen in the aim of achieving sustainable growth in tandem with society.

• *Issue where an information disparity occurs between people who have access to information and communication technology such as the computers and the internet and those who do not

• KDDI Basic Guidelines concerning Safe and Secure Communication for Young People
• KDDI's Power to connect

As a corporate citizen, we at the KDDI Group strive to contribute to community development, matching the needs specific to a region where we operate.
Based on the basic policy and direction indicated by KDDI's head office, the regional offices around Japan are committed to implementing sustainability activities, acting as communicators with local communities.
These activities are handled cross-departmentally by each regional office and senior general managers such as the executive officers etc., in charge of each region have overall responsibility for the activities.
Regional offices discuss the opinions they receive from local communities with the related department in KDDI head office and take action. We have an information sharing framework within the group, including an intranet, to share activities in each region.

KDDI has defined five medium-term focus areas for its social contribution activities: bridging the digital divide, supporting the healthy development of young people, environmental conservation, social and cultural support, and disaster relief. By fully utilizing its resources―including networks, products, and services―KDDI actively promotes ICT-driven social contribution initiatives that reflect its unique strengths. The KDDI Foundation also engages proactively in activities in emerging countries overseas.

Bridging the Digital Divide

Support for the Healthy Development of Youth

Environmental Conservation

Social and Cultural Support

Disaster Support

KDDI Group's Social Contribution Activities

KDDI holds workshops for seniors and individuals with disabilities who do not own smartphones or feel uncertain about using them. As part of its regional co-creation efforts, KDDI also promotes initiatives across municipalities to bridge the digital divide and encourage digital utilization.

Initiatives for Fiscal Year 2024

Improving ICT Literacy Among Seniors	Implementation of the "KDDI Smartphone & Mobile Safety Class" for Senior Citizens Comprehension rate: 89.7%, Utilization rate: 94.5% Held 139 times with 1,863 participants (Cumulative total: approx. 2,100 sessions, approx. 35,000 participants)
Support for People with Disabilities	Implementation of the "Smartphone Class for the Visually Impaired" (Total of 8 sessions) Launch of a long-term internship program for people with disabilities (in Japanese only) First-ever "Inclusive Disaster Preparedness" smartphone-based disaster experience class for the visually impaired, ensuring no one is left behind (in Japanese only)
Support for Regional Digitalization	Held a disaster preparedness class at the night school of Yokohama Municipal Makita Junior High School (in Japanese only) Selected as an implementing organization for the Ministry of Internal Affairs and Communications' FY2024 "Digital Utilization Support Project for Users (Regional Collaboration Type)" (in Japanese only) Selected as an implementing organization for the Ministry of Internal Affairs and Communications' FY2024 "Digital Utilization Support Project for Users" (in Japanese only)

KDDI Smartphone and Mobile Safety Class (Senior-Oriented Program) (in Japanese only)

au Smartphone Class (in Japanese only)

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Regional Co-Creation (Te to Te) (in Japanese only)

• Other initiatives

Based on our basic policy on youth safety and security, we are conducting nationwide programs such as the "Smartphone & Mobile Safety Class" and the "Smartphone Disaster Literacy" course.
We are actively engaged in raising awareness of social issues such as distracted smartphone use.

Initiatives for Fiscal Year 2024

Awareness for Safe and Secure Use	Implementation of the "KDDI Smartphone & Mobile Safety Class" for youth Satisfaction Ratings Teaching materials: 99.4% Instructors: 99.3% Recommendation rate to other schools: 99.0% Held 3,205 times with approx. 600,000 participants (Cumulative total: approx. 49,000 sessions, approx. 8.6 million participants)
	Implementation of the workshop-style outreach program for high school students: "Raise DRR Literacy with Your Smartphone" Usefulness Rating (based on positive responses: "understood well" or "understood") 98.3% Held 19 times with 676 participants (Cumulative total: approx. 100 sessions, approx. 4,000 participants)
Fostering Curiosity and Awareness of Science and Technology Among Youth	Co-hosted "Science Experiment Classes" with eight universities nationwide, offering easy-to-understand lessons on the principles of information and communication technology and other scientific fields (in collaboration with the KDDI Foundation)

KDDI Smartphone and Mobile Safety Class (Youth-Oriented Program) (in Japanese only)

Raise DRR Literacy with Your Smartphone
(in Japanese only)

KDDI's Initiative to Eliminate Distracted Smartphone Use (in Japanese only)

KDDI Basic Guidelines concerning Safe and Secure Communication for Young People

We take UNICEF's Convention on the Rights of the Child (CRC) and Children's Rights and Business Principles seriously. With regard to the CRC in particular, which codifies children's right to survival and development, we ensure that children have access to education and do not face a digital divide. Regarding Children's Rights and Business Principles, we are committed to ensuring that KDDI's services come with safety measures that respect and promote children's rights.

We offer safe and affordable services to young people and run awareness campaigns. We are committed to protecting children's rights as we endeavor to create a society where children can enjoy mobile and internet connectivity.

• Other initiatives

KDDI promotes environmental conservation tailored to the unique characteristics of each region by organizing volunteer activities involving employees and their families, as well as environmental education programs for children. As part of its commitment to building a circular economy, KDDI also conducts smartphone disassembly workshops to help children learn about resource recycling and sustainability.

Initiatives for Fiscal Year 2024

Promoting Biodiversity Conservation in Collaboration with Stakeholders	Conducted 0.9 hectares of afforestation in partnership with GREEN FORESTERS, a reforestation-focused startup (in Japanese only) Held the 27th "Mt. Takao Forest Conservation Activity" (in Japanese only) KDDI launched the "Sanriku Ikimono Quest" to visualize biodiversity along the Tohoku coast (in Japanese only) Held the 13th "Mt. Fuji Forest Conservation Activity" (in Japanese only)
Promoting Employee Awareness and Behavioral Change	Participated in the environmental project "Decarbonization Ekiden 365," which encourages behavioral change among corporate employees (in Japanese only)
KDDI Smartphone Disassembly Class	Held the "KDDI Smartphone Disassembly Class" in Nagaoka City, Niigata Prefecture (in Japanese only)

Environmental Conservation (in Japanese only)

KDDI Grass, Trees, and Forest Creatures Encyclopedia

Since April 2018, the KDDI Group has been conducting environmental education classes for children called the "KDDI Grass, Trees, and Forest Creatures Encyclopedia." These classes aim to help children learn about the ecology and characteristics of insects and plants, and to deepen their understanding of environmental conservation and biodiversity. In FY2024, a total of three sessions were held in Tokyo, with 123 elementary school students participating.

KDDI Smartphone Disassembly Class

As a mobile network operator, the KDDI Group promotes the recycling of used smartphones to make effective use of limited resources. The resource reuse rate has reached as high as 99.8%. We encourage everyone to bring unused smartphones to nearby au Style or au Shops.
In addition, we hold the "Smartphone Disassembly Class" across Japan, a program designed to deepen understanding of material recycling and the concept of a circular society through hands-on smartphone disassembly.
In FY2024, a total of 23 sessions were held, with 360 elementary and junior high school students participating.

• Other initiatives (in Japanese only)

KDDI promotes initiatives that support organizations working for the environment and society, such as the employee-participation social contribution program "+α Project," where employees earn points through volunteer activities inside and outside the company, and KDDI donates to charitable organizations on their behalf based on the points earned. Another initiative, "Kibou no Kakehashi," connects customers with NPOs and other organizations. KDDI also engages in support activities aimed at solving social issues.

Initiatives for Fiscal Year 2024

Support for Organizations Working for the Environment and Society	Made donations to 13 organizations through the social contribution website "Kibou no Kakehashi" (in Japanese only)Open in a new window Made donations through the employee-participation initiative "+α Project" in FY2023 (in Japanese only) The KDDI Foundation hosted the "Charity Concert Classic 2024" (in Japanese only)
Support for Solving Social Issues	KDDI and Chiba Institute of Technology donated 550 iPads to children in Mongolia (in Japanese only) KDDI, Kyoto Sanga F.C., and Kyoto Prefecture supported children through soccer by offering remote coaching sessions with professional players and organizing special matches (in Japanese only)

Bridge of Hope: KDDI's Social Contribution Website (in Japanese only)

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The Plus Alpha Project Program

From fiscal 2008, we started the Plus Alpha Project program that encourages our employees to actively participate in voluntary activities. In this program, employees earn points for social contribution activities within or outside the company, and the company donates an amount corresponding to these points to charity organizations on behalf of the employees.
All employees (approx. 10,000) are eligible, and a total of 10,000,000 yen was donated to 60 organizations in fiscal 2024. The total amount of donations made since the beginning of this program is 122,549,748 yen.

Mechanism of the "Plus Alpha Project"

1

Employees perform socially beneficial activities ("good deeds") and report them, earning +α points.

all employees

2

The accumulated +α points are converted into a monetary amount.

KDDI

3

KDDI donates the equivalent amount to charitable organizations on behalf of the employees.

KDDI

4

The donations are then used by the recipient organizations to benefit society.

Donation recipients

In addition to proactive disaster preparedness, KDDI engages in various initiatives when disasters or humanitarian crises occur, both in Japan and abroad. These include donation-based support, humanitarian aid, recovery assistance, and support for those affected by such events.

Initiatives for Fiscal Year 2024

Support for People Affected by Disasters and Other Crises	Participated in rice planting volunteer activities and continued support for evacuees from Ukraine (in Japanese only) Participated in rice harvesting volunteer activities and continued support for evacuees from Ukraine (in Japanese only) Hosted the "Let's Go Noto! Ishikawa Recovery Support Product Fair" (in Japanese only)

Disaster prevention efforts (in Japanese only)

Overview of Our Disaster Relief Contributions (in Japanese only)

The KDDI Foundation actively engages in cultural support activities in emerging countries overseas.

Initiatives for Fiscal Year 2024

Country	Initiatives
Mongolia	Conducted smartphone classes for children (MobiCom) Since 2022, MobiCom has been offering smartphone literacy classes for elementary, junior high, and high school students. Using original video materials, the program teaches the basics of smartphone usage, the risks of social media, and examples of cyberbullying, aiming to improve digital literacy. Smart Education Program (MobiCom) Launched in 2021 during the COVID-19 pandemic to support online learning, this project has expanded since 2023 to provide high-quality educational opportunities to more students. It offers schools digital learning environments including internet access, smart boards, and VR devices. iPad Donation in Collaboration with Chiba Institute of Technology (KDDI) In partnership with Chiba Institute of Technology, KDDI supported the transportation of 550 iPads previously loaned to students, which were donated to children in Mongolia. Child Helpline 108 (MobiCom) Provides a free, 24/7 toll-free helpline accessible to children, parents, teachers, and social workers. The service contributes to resolving issues such as child abuse.
Myanmar	Provided free calls, SMS, and essential supplies including clothing to those affected by the typhoon in September 2024 (MPT) Provided free data, calls, and SMS to those affected by the major earthquake in March 2025 (MPT), and KDDI contributed donations to organizations conducting relief activities Implemented the Internship Program 2024 (MPT), offering approximately 200 science and engineering university students opportunities to acquire and apply technical and interpersonal skills from April to June Offered an e-learning program to support Myanmar's youth (MPT), providing six courses including business and language education, along with free mobile data for participants Supported the New Zero Village Art School (KDDI Sustainability Promotion Division / KDDI Foundation), which offers art, music, English, and computer classes and activities for children and adults in Payneikone Village, a suburb of Yangon
Cambodia	Operates KDDI Schools and dispatches computer and English teachers (KDDI Foundation) To support children who cannot attend school due to distance or inadequate facilities, KDDI Foundation has built schools in remote areas. Currently, 13 KDDI Schools are in operation, offering extracurricular classes with dispatched computer and English teachers. Supports a small art school (KDDI Foundation) Provides high-quality art education free of charge to children in Cambodia. Supports the preservation of Cambodia's traditional shadow puppet theater "Sbek Thom" (KDDI Foundation) Assists in the preservation of Sbek Thom, a traditional Cambodian performing art recognized as a UNESCO Intangible Cultural Heritage.
Nepal	Continued implementation of the "ICT Education Project" at 11 schools, using digital teaching materials to support effective learning (KDDI Foundation) Developed digital learning materials for children with visual and hearing impairments, including electronic books with sign language and voice narration, and introduced them to special needs schools (KDDI Foundation) Supported robotics programming education in collaboration with a local NGO, aiming to nurture technical talent. A competition for students to present their achievements was co-hosted with Lalitpur City (KDDI Foundation) Strengthened local government services using smart network technologies (KDDI Foundation) Promoted initiatives to improve access to healthcare services (KDDI Foundation)
Vietnam	Developed a sign language learning system using image recognition technology (KDDI Foundation)
Laos	Developed systems to improve mobile communication quality (KDDI Foundation) Held training sessions on network technologies (KDDI Foundation)
Micronesia	Introduced remote perinatal medical care services (KDDI Foundation)