Policy

KDDI has identified “Human Resources First” as a material issue, and in line with this policy, we secure and develop talent to enhance employee capabilities.
Against this backdrop, we introduced the KDDI Version Job Style Personnel System in 2020 based on the concept of creating and nurturing professionals.
By introducing the system, we aim not only to attract talent with high levels of expertise, but also to create a culture where individuals can take on challenges aligned with their capabilities and life stages, thereby generating a virtuous cycle of growth through those challenges.
There are two major features that characterize the KDDI Version.
First, we defined 30 specialized fields and clarified roles and skills, thereby creating an environment where employees can deepen their expertise.
Next, we place importance on co-creation and collaboration, ensuring that human skills that lead the organization to success are properly valued. In line with evaluations, we have a compensation system that rewards employees directly.
Furthermore, to support the improvement of employees’ expertise and human skills, we offer career development support programs, including our in-house educational institution, KDDI DX University.

Grading System and Specialized Fields

KDDI has established "grades" categorized based on the differences in the size of job roles and the expected human resource requirements. Among these, managerial positions (referred to as personnel in managerial positions) are divided into leadership and professional tracks. The roles and human resource requirements expected at each grade are defined in the grade definition document, and these serve as benchmarks for career development, target setting, performance evaluation, and grade appointments, among other system criteria.
In the KDDI Version Job Style Personnel System, we position "specialized fields" as units of expertise for each KDDI employee to excel as professionals. For each specialized field, we have defined a specialized field document that further specifies the grade definitions. Alongside the actual job descriptions, employees can understand the roles, abilities, and degree of specialization required individually.

  • *The 30 specialized fields are as follows:
    Consumer Sales; Corporate Sales; Sales Support; Business Strategy and Business Management; Marketing; Audit (Risk Management); M&A; External Affairs; General Affairs; Human Resources; Legal and Intellectual Property; Accounting; Procurement and Logistics; Customer Service; RAN, Core, and Fixed Network Engineer; Satellite, Shortwave, and Submarine Cable; Construction-related Network Engineer; Product Development Engineer; Solutions SE; Facility Engineer; Information Security; Negotiator; Network Architect; Analyst; Research and Development; Business Development; Consultant & Product Manager; Technologist; Experience Architect; and Data Scientist.

Evaluation and Remuneration Systems

To ensure fair and transparent personnel evaluations, KDDI has eliminated evaluations based on job grades and seniority and places emphasis on evaluations based on performance and challenges as well as competencies.
Performance focuses not only on the performance itself but also on the challenging efforts to achieve it, while competencies focus on human skills and expertise. To help each employee maximize their performance and develop their competencies, we hold regular (monthly) one-on-one sessions with their supervisors to build trust and support their career development.
When evaluating performance and challenges, we set performance targets and the challenging efforts to achieve them at the start of the period, make course corrections through one-on-one sessions during the period, and conduct a review and evaluation at the end of the period.
When evaluating competencies, human skills and expertise are assessed through 360-degree evaluations and supervisor evaluations.
Based on these evaluation results, we visualize each employee’s position and reflect this in their career development and remuneration.
The bonus consists of two components: the company’s operating performance bonus and an individual performance-linked bonus. It is determined based on the company’s operating performance and individual performance.

Career Development Support System

We have established training programs and career support tailored to each position, helping employees enhance their skills and grow.
Through KDDI DX University, we provide educational opportunities that are available to all employees, and we also offer level-based support such as training for newly appointed line managers and career consultations.
We also address individual career needs through selective training programs and division-specific training.

日本語の代替テキストは「図:キャリア形成支援制度」です。

KDDI DX University

"KDDI DX University offers programs year-round that develop professional talent responsible for KDDI’s business and provide the skills necessary for employees to realize their careers.
There are approximately 120 specialized skills, defined for each of the 30 specialized fields, as well as portable skills that include 18 core skills defined by KDDI and the fundamentals of DX and AI. We support employees’ skill enhancement through diverse training styles—online, in-person, and e-learning*1.
Employees can participate in the necessary programs according to their own skills and career plans.

  • *1E-learning is also available to outgoing and incoming secondees, and contract (fixed-term) employees."
KDDI DX University Program Features

Specialized skills
(by specialized field)

Training programs to learn the skills in each of the 30 specialized fields that support KDDI’s business
Image of Specialized skills Training Programs Practical programs developed by experts and external partners in each specialized field, designed for easy application in actual work

Portable skills
(for all employees)

Training programs to learn the foundational skills and knowledge for carrying out work
Image of Portable skills Training Programs Diverse programs that build a robust foundation amid wide-ranging business fields and career opportunities, enabling employees to demonstrate their capabilities even when changing specialized fields or departments

Examples of Training for Portable Skills

Training for foundational generative AI skills

This training aims to promote productivity improvement by leveraging generative AI across all businesses and divisions, and to ensure that each employee grasps the concepts of generative AI and correctly understands its basic usage and the precautions that must be observed.
We set generative AI skill levels on a five-level scale from Level 0 to Level 4, and aim to increase the number of employees at Level 2, who can ask questions or give instructions in slightly longer texts.
From June 2024 to February 2025, the percentage of employees at Level 2 or higher increased by 10 points, from 57% to 67%.

Leadership and organizational management (training for core skills)

This e-learning program aims to help leaders learn the behaviors necessary to enhance their organization’s performance and enable immediate application in the workplace.

Examples of Training by Specialized Field

Training in DX fields

Content
  • To develop talent specialized in DX, we define Business Development, Consultant & Product Manager, Technologist, Data Scientist, and Experience Architect as DX specialized fields and provide a structured training curriculum related to DX.
  • This training program has two courses: a general course taken in parallel with regular duties over one year, and a short-term intensive course for focused development.
Objectives and business benefits Enhancing the pool of DX talent in fields such as Business Development and Data Scientist, who possess the capability to design businesses based on data for internal and external transformation and to drive new business development and internal reforms by engaging diverse stakeholders.
Quantitative business benefits In fiscal 2024, a total of 731 employees participated in the program, 215 of whom grew into professional talent in DX fields as defined by KDDI, supporting growth in these highest-priority areas.
Percentage of FTEs participating in the program 7.7%

KMU (KDDI Marketing University) (one of the training programs in sales and marketing fields)

Content
  • This is a unique learning program (in-person classes) that, after defining job skills for six marketing professional roles, enables participants over about one year to comprehensively acquire three categories of skills across a total of 60 courses: stance, fundamental skills, and marketing-field skills comprising common and role-specific specialized skills*2.
  • We have established regular skill assessments to visualize the extent of skill acquisition, as well as a follow-up framework.
Objectives and business benefits
  • Back in 2021, when the Brand Communication Division began strengthening professional talent development, customers’ lifestyles and businesses were undergoing rapid change due to COVID-19 and the progress of DX. A major challenge in responding to this was to break away from dependence on partner companies such as traditional advertising agencies and to elevate communications through in-house marketing (in-house production), whereby a small in-house team with highly specialized skills would handle a broad range of tasks from strategy and public relations to production.
  • Since fiscal 2022, we have defined the division’s aspiration as transforming into an organization of professional talent that captures changes in society and the competitive environment and contributes to realizing the 2030 vision and desired state. We launched this initiative to develop and promote professional marketers capable of delivering results, and by accumulating know-how within the division, advancing marketing sophistication, and promoting in-house production, we aim to achieve continuous output.
  • This has also led to outcomes such as the development and promotion of professional marketers with specialized skills, as well as improved engagement scores (including a sense of fulfillment and recognition for achievements) driven by the expansion of fields where employees can thrive.
Quantitative business benefits
  • Development of professional talent
    We promoted five individuals corresponding to specialized skill level 4, the company-wide benchmark for professional talent. (63 participants across KMU Cohorts 1 to 3)
    Each has been appointed to a managerial position (group leader or expert).
  • Improved engagement
    The overall score of the company-wide engagement survey increased by 6 points for KMU Cohort 1 and by 10 points for KMU Cohorts 2 and 3*3 (November in fiscal 2023, compared with the same month of the previous year).
    In particular, increases in indicators such as the following demonstrate a positive impact on daily operations:
    - Sense of fulfillment: Cohort 1, +8 points; Cohorts 2 and 3, +22 points
    - Recognition for achievements: Cohort 1, +9 points; Cohorts 2 and 3, +15 points.
  • Contribution to promoting in-house production and operational efficiency
    In areas related to social media planning and operations, web operations and related activities, and video and graphic production, KMU graduates have also served as members to promote in-house production and efficiency, contributing to reductions in production, operations, and advertising costs*4.
Percentage of FTEs participating in the program 6%
  • *2Details of KMU
    • *1Stance training
      At the start of the program, in a creative setting, participants learn the path to career autonomy from professional marketers and set their aspirations and goals.
    • *2Fundamental skills training
      Aiming to acquire practical skills such as presentation, design thinking, and project management, participants devote nearly half of the class time to exercises and activities for hands-on learning.
    • *3Marketing common skills training
      Participants learn the following three common skills essential for professional marketers through a three-step program: a thoroughly customer-centric perspective, market adaptability, and collaboration skills.
    • *4Marketing specialized skills training
      Participants are divided into each job role to acquire knowledge and practical experience in parallel, cultivating the foundation to become a professional marketer in each field.
    • *5Skill assessment
      To understand the growth of KMU participants and the transformation status of the entire organization into a group of professional talent, we develop a skill dictionary (skill definition document) and conduct regular skill assessments in accordance with the proficiency standards defined therein.
  • *3Reference values: Non-participant scores (excluding line managers) increased by 3 points; the company-wide average increased by 1 point.
  • *4Cost reduction figures are restricted to internal stakeholders and are not disclosed externally.

Other Talent Development Systems and Measures

Key Personnel Systems and Measures

In addition to the Job Style Personnel System and Career Development Support System, we provide employees with regular opportunities to reflect on their careers. Through measures such as monthly one-on-one sessions with their supervisors and consultations with career consultants, employees are encouraged to set their direction and engage in concrete career development efforts, such as internal side jobs or transfers.

System / Program Overview
Career plan declaration This system is designed to provide employees with an annual opportunity to reflect on their careers and promote career autonomy, and to lay the foundation for talent matching by making part of their career information available company-wide. For this purpose, employees formulate their future vision and a concrete career plan to achieve it.
Competence development plan To enhance the effectiveness of action plans for realizing their careers and improving their skills, employees engage in dialogue with their supervisors to review their performance and the extent to which they demonstrate their competencies, and to formulate a one-year action plan.
Individual career consultation This system aims to establish a framework for supporting employees beyond one-on-one sessions with their immediate supervisors, in response to the increasing number of career-related consultations each year. Employees can choose to receive career consultations either from employees with career consultant qualifications or from external career consultants.
Group side job program (internal side job program) Alongside the job rotation and internal job posting systems, this program aims to support autonomous career development by providing employees with opportunities to engage in practical assignments different from their primary roles for up to 20% of their working hours.
Internal job posting system This system leverages the KDDI Group’s broad business domains to support employees in realizing their careers by providing opportunities to proactively take on new positions of their own volition.
Internal free agent (FA) program This program aims to promote organizational and business growth by transferring top performers to growth areas and critical positions, and to provide opportunities to pursue the realization of their careers.
Executive Assistant System Prospective next-generation leaders assume positions in which they perform duties assisting executives such as directors, learning the mindset of management firsthand.
Overseas trainee This system aims to develop global talent, allowing participants to gain one year of practical experience in areas such as sales, engineering, or corporate operations at sites outside Japan (such as KDDI overseas subsidiaries).

Department-Specific Development Measures

Regarding development programs for candidates for managerial positions, each division plans and implements these programs to address its own challenges.

Community Activities

At KDDI, employees themselves take the lead in running community activities. These activities, conducted through teams and networks, aim to share skills and know-how for their duties, promoting the growth of the entire organization.
The main activities include information sharing via online chat tools and study sessions or seminars where employees themselves serve as instructors. This enables employees to continually learn the latest knowledge and technologies from one another.