KDDI Code of Business Conduct (Basic Principles)

We will always act with integrity, both within and outside our work, using what is right as human beings as our standard of judgment.
We will act with high ethical standards, recognizing that each person's conduct is directly linked to the trust and reputation of the company.

We will act appropriately to avoid conflicts of interest. In our transactions, we will emphasize fairness and objectivity, and contribute to the creation of added value, the enhancement of corporate value, and the realization of sustainable growth for society. We will comply with regulations regarding business entertainment and, in principle, decline entertainment offered to us. We will not trade stocks using undisclosed information, and will ensure transparent conduct based on laws, regulations, and internal rules.

We will respect human rights in our business activities and will not tolerate discrimination or harassment on the basis of differences in characteristics such as gender, age, nationality, race, origin, thought, creed, religion, sexual orientation, gender identity, or gender expression.
We will foster a corporate culture that recognizes diverse perspectives and working styles, creates a safe and comfortable work environment, and gives consideration to human rights throughout the supply chain.

We will place customers first, accurately and proactively understand their needs, and strive to earn their trust by providing excellent services that satisfy them. In providing telecommunications services, which are our main business, we will conduct appropriate business activities in accordance with the Telecommunications Business Act and other telecommunications-related laws and regulations.

We will establish an appropriate system and provide reliable financial reporting based on the Companies Act and the Financial Instruments and Exchange Act. Fraudulent accounting can lead to a loss of credibility and bankruptcy for a company, and can also result in tax penalties. We will accurately perform all accounting processes and will never engage in fictitious transactions or false claims.

We will strictly protect the confidentiality of communications and handle them with the utmost care. We will handle our customers' personal information and our business partner information appropriately, refrain from using such information for purposes other than what it is intended for, and implement measures to address threats such as unauthorized access. In addition, when using external services or disseminating information, we will exercise sufficient care with the information that we input or disclose.

We will appropriately maintain, manage, and protect the company's intellectual property and intangible assets. We will also respect the intellectual property of others, obtain necessary licenses, and comply with the terms of such licenses. In particular, we will not use third-party software or materials in our operations without permission.

We will pursue sound business activities as well as fair trade with all our customers and business partners. We will also maintain a sound and proper relationship with politics and administration, and will not offer illicit financial contributions to politicians, bribes to public officials or other persons in public positions (including deemed public officials or foreign public officials), or similar types of offers, promises, or improper benefits. We will offer donations and sponsorships using methods that do not engage in corrupt practices.

We will prohibit all relationships with anti-social forces and firmly reject any improper demands made by them. If we receive any improper demands, we will respond at the organizational level in cooperation with the police and relevant administrative agencies.

Through our business activities, we will contribute to the development of the international community as a member of that community. To this end, we will comply with international rules as well as the laws and regulations of each country, respect local cultures and customs, and strive to promote business activities based on mutual trust with local communities from a long-term perspective.

In order to earn the understanding and trust of society and continue to fulfill our corporate responsibilities, we will actively engage in broad communication with society and faithfully disclose accurate and highly reliable corporate and management information. In addition, to contribute to the global environment, we will work to realize a decarbonized society, protect biodiversity, and create a recycling-oriented society in accordance with the KDDI Environmental Charter.